{"id":43657,"date":"2015-07-02T13:54:36","date_gmt":"2015-07-02T10:54:36","guid":{"rendered":"http:\/\/www.kayiprihtim.org\/portal\/?p=43657"},"modified":"2015-07-02T13:54:36","modified_gmt":"2015-07-02T10:54:36","slug":"applein-e-kitap-davasi-sonuclandi","status":"publish","type":"post","link":"https:\/\/www.kayiprihtim.org\/portal\/2015\/07\/02\/applein-e-kitap-davasi-sonuclandi\/","title":{"rendered":"Apple&#8217;\u0131n E-Kitap Davas\u0131 Sonu\u00e7land\u0131"},"content":{"rendered":"<p style=\"text-align: center;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-43685\" src=\"https:\/\/www.kayiprihtim.org\/portal\/gorsel\/2015\/07\/apple-e-book.jpg\" alt=\"apple e book\" width=\"467\" height=\"330\" srcset=\"https:\/\/www.kayiprihtim.org\/portal\/gorsel\/2015\/07\/apple-e-book.jpg 500w, https:\/\/www.kayiprihtim.org\/portal\/gorsel\/2015\/07\/apple-e-book-300x212.jpg 300w\" sizes=\"(max-width: 467px) 100vw, 467px\" \/><\/p>\n<p><span style=\"font-size: 12pt;\"><strong>Teknoloji devi <span style=\"color: #993300;\">Apple<\/span>\u2019a, yay\u0131nevleriyle anla\u015f\u0131p <span style=\"color: #993300;\">e-kitap<\/span> fiyatlar\u0131n\u0131 y\u00fckseltti\u011fi iddias\u0131yla a\u00e7\u0131lan <span style=\"color: #993300;\">tazminat davas\u0131<\/span> sonu\u00e7land\u0131.<\/strong><\/span><\/p>\n<p><strong>ABD Adalet Bakanl\u0131\u011f\u0131<\/strong> 2012 y\u0131l\u0131nda <span style=\"color: #993300; font-size: 12pt;\"><strong>Apple<\/strong><\/span>\u2019a, aralar\u0131nda <em><strong>Harpercollins<\/strong><\/em> ve <em><strong>Penguin<\/strong><\/em>\u2019in de bulundu\u011fu baz\u0131 yay\u0131nevleriyle anla\u015farak <strong>e-kitap<\/strong> fiyatlar\u0131n\u0131 suni olarak y\u00fckseltti\u011fi ve <span style=\"color: #993300;\"><strong>anti tekel yasalar\u0131n\u0131<\/strong><\/span> ihlal etti\u011fi iddias\u0131nda bulunarak tazminat davas\u0131 a\u00e7m\u0131\u015ft\u0131. Dava, <strong>e-kitap<\/strong> fiyatlar\u0131n\u0131 sat\u0131c\u0131lar\u0131n de\u011fil, yay\u0131mc\u0131lar\u0131n belirledi\u011fi sat\u0131\u015f modelini hedef al\u0131yordu.<\/p>\n<p>2013 y\u0131l\u0131ndaysa dava bir sonuca ba\u011flanm\u0131\u015f ve <strong>Apple<\/strong>\u2019\u0131n tazminat \u00f6demesine karar verilmi\u015fti. <strong>Apple<\/strong>, her ne kadar davac\u0131 ile tazminat i\u00e7in <strong>450 milyon dolar<\/strong> ile anla\u015fm\u0131\u015fsa da temyiz yoluna ba\u015fvurmay\u0131 ihmal etmemi\u015fti tabi.<\/p>\n<p>Son yap\u0131lan a\u00e7\u0131klamaya g\u00f6reyse <strong>Apple,<\/strong> temyiz davas\u0131n\u0131 kaybetti ve <strong>450 milyon dolar\u0131<\/strong> \u00f6demek zorunda kalacak. Bu rakam\u0131n b\u00fcy\u00fck bir k\u0131sm\u0131 <strong>e-kitap<\/strong> m\u00fc\u015fterilerine da\u011f\u0131t\u0131lacak. Kalan\u0131 ise aralar\u0131nda <em><strong>Amazon<\/strong><\/em>\u2019un da bulundu\u011fu rakip firmalar ile di\u011fer yay\u0131nevleri aras\u0131nda b\u00f6l\u00fc\u015ft\u00fcr\u00fclecek.<\/p>\n<p>\u00d6te yandan, <strong>Apple<\/strong>\u2019\u0131n Anayasa Mahkemesine de ba\u015fvurabilece\u011fi d\u00fc\u015f\u00fcn\u00fcl\u00fcyor. \u015eirket yetkilisi ise durumu \u015fu s\u00f6zleriyle de\u011ferlendirdi:<\/p>\n<blockquote><p>Mahkemenin, iBook Ma\u011fazas\u0131\u2019n\u0131n t\u00fcketicilere sa\u011flad\u0131\u011f\u0131 inovasyon ve se\u00e7enekleri g\u00f6rmemesinden dolay\u0131 olduk\u00e7a hayal k\u0131r\u0131kl\u0131\u011f\u0131na u\u011frad\u0131k. Bunu atlatmak istiyoruz ama bu bir de\u011ferler ve ilkeler meselesi. Yanl\u0131\u015f bir \u015fey yapmad\u0131\u011f\u0131m\u0131z\u0131 biliyoruz. Bundan sonra da ataca\u011f\u0131m\u0131z ad\u0131mlar\u0131 iyi de\u011ferlendirece\u011fiz.<\/p><\/blockquote>\n<p>Ger\u00e7i <strong>Apple<\/strong>\u2019\u0131n y\u0131ll\u0131k kar oran\u0131 d\u00fc\u015f\u00fcn\u00fcld\u00fc\u011f\u00fcnde <strong>450 milyon dolar\u0131n<\/strong> (dudak u\u00e7uklat\u0131c\u0131 bir rakam gibi g\u00f6r\u00fcnse de) olduk\u00e7a <strong>c\u00fczi bir bedel<\/strong> oldu\u011funu s\u00f6yleyebiliriz. \u015eirketin ge\u00e7ti\u011fimiz y\u0131l aral\u0131k ay\u0131nda a\u00e7\u0131klanan y\u0131ll\u0131k kar\u0131n\u0131n sadece <strong>%3\u2019l\u00fck<\/strong> bir k\u0131sm\u0131na kar\u015f\u0131l\u0131k geliyor bu miktar.<\/p>\n<p>Eh, bu cezan\u0131n <strong>Apple<\/strong>\u2019\u0131 \u00e7ok etkilemeyece\u011fi kesin. Fakat <strong>e-kitap<\/strong> fiyatlar\u0131 konusunda bundan sonra daha <strong>&#8220;insani&#8221;<\/strong> kararlar almas\u0131n\u0131 diliyoruz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Teknoloji devi Apple\u2019a, yay\u0131nevleriyle anla\u015f\u0131p e-kitap fiyatlar\u0131n\u0131 y\u00fckseltti\u011fi iddias\u0131yla a\u00e7\u0131lan tazminat davas\u0131 sonu\u00e7land\u0131. ABD Adalet Bakanl\u0131\u011f\u0131 2012 y\u0131l\u0131nda Apple\u2019a, aralar\u0131nda Harpercollins ve Penguin\u2019in de bulundu\u011fu baz\u0131 yay\u0131nevleriyle anla\u015farak e-kitap fiyatlar\u0131n\u0131 suni olarak y\u00fckseltti\u011fi ve anti tekel yasalar\u0131n\u0131 ihlal etti\u011fi iddias\u0131nda bulunarak tazminat davas\u0131 a\u00e7m\u0131\u015ft\u0131. Dava, e-kitap fiyatlar\u0131n\u0131 sat\u0131c\u0131lar\u0131n de\u011fil, yay\u0131mc\u0131lar\u0131n belirledi\u011fi sat\u0131\u015f modelini hedef al\u0131yordu. [&hellip;]<\/p>\n","protected":false},"author":73,"featured_media":43685,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[1085,5845,2040,1567,5847,2668,5846,5848],"class_list":{"0":"post-43657","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-diger","8":"tag-amazon","9":"tag-apple","10":"tag-e-kitap","11":"tag-harpercollins","12":"tag-ibook-magazasi","13":"tag-penguin","14":"tag-tazminat-davasi","15":"tag-yayinevi","16":"kose_yazari-gurkan-akkaya-elendil_xx"},"acf":[],"_links":{"self":[{"href":"https:\/\/www.kayiprihtim.org\/portal\/wp-json\/wp\/v2\/posts\/43657","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kayiprihtim.org\/portal\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kayiprihtim.org\/portal\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kayiprihtim.org\/portal\/wp-json\/wp\/v2\/users\/73"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kayiprihtim.org\/portal\/wp-json\/wp\/v2\/comments?post=43657"}],"version-history":[{"count":0,"href":"https:\/\/www.kayiprihtim.org\/portal\/wp-json\/wp\/v2\/posts\/43657\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kayiprihtim.org\/portal\/wp-json\/wp\/v2\/media\/43685"}],"wp:attachment":[{"href":"https:\/\/www.kayiprihtim.org\/portal\/wp-json\/wp\/v2\/media?parent=43657"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kayiprihtim.org\/portal\/wp-json\/wp\/v2\/categories?post=43657"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kayiprihtim.org\/portal\/wp-json\/wp\/v2\/tags?post=43657"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}